Video: The Evolution of Hiring and Employee Motivators

By Mary Kay Rossi on May 15th, 2013

I had a glorious free 15 minutes last night to catch a TEDTalk, and it didn’t disappoint. Brian Halligan (of HubSpot fame) spoke about the evolving state of company culture and new ways to think about hiring employees, particularly millennials – defined as those born after 1980. This age group is the largest segmentation in… Read the full article.

A Mother’s Day Dilemma 15,000 Years in the Making

By Brian Halligan on May 10th, 2013

Every year, just before Mother’s Day, we stand in front of the card display or click through screens full of e-cards trying to find the one that says precisely what we mean. Sometimes that’s a sentimental message about life and love and family. Sometimes it’s a “Someecard”. I admit to occasionally leaning toward the latter. (Shameful, I know.) But, no matter how… Read the full article.

Optimum7

Optimum7 provides SMB’s internet marketing services using leading-edge technology and processes that drive significant, relevant traffic to clients’ websites and social media sites. Testimonials and case studies are easily accessible at Optimum7.com to illustrate the meaningful and impactful results we have achieved on behalf of our clientele. Our innovations include project management processes as well… Read the full article.

7 Questions Every Small Business Employer Will Need to Answer

With the answers to the seven questions in this e-book from Paychex, small business employers can get back to focusing on why they went into business in the first place.

Effective Collection Practices

Learn how having effective collection practices in place is imperative to having a short DSO, a healthy cash flow, and may help you avoid litigation, in this article from RMS – Receivable Management Services.